Case Studies

"If your business is not on the Internet, then your business will be out of business." -Bill Gates

 

"In the advertising din of today, unless you make yourself noticed and believed, you ain't got nothin'." —Leo Burnett

“Even a great brand needs investment and caring if it's going to retain its relevance and vitality.” - Steve Jobs

“Companies that get confused, that think their goal is revenue or stock price or something. You have to focus on the things that lead to those.” - Tim Cook

 

“In the long history of humankind those who learned to collaborate and improvise most effectively have prevailed.” - Charles Darwin

“If you’re not failing now and again, it’s a sign you’re not doing anything innovative.” - Woody Allen

“The secret of change is to focus all of your energy not on fighting the old, but on building the new.” – Socrates

 

"Being an entrepreneur isn’t really about starting a business. It’s a way of looking at the world: seeing opportunity where others see obstacles, taking risks when others take refuge." - Michael Bloomberg

"If it doesn't sell it isn't creative" - David Oglivy

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